Sales Funnel Builder: Landing Pages to Checkout - All Inside Your CRM
Build multi-step funnels with landing pages, order forms, upsells, and checkout pages. Every submission flows straight into your contact records, pipelines, and automations - no third-party funnel tool required.
Landing Page
1,847 visitors
67%
Conversion
Lead Magnet
1,238 downloads
43%
to Sales
Purchase
532 conversions
$89,420
Revenue
Everything You Need to Build High-Converting Funnels
Build your full sales journey, from landing page to checkout. Our all-in-one tool helps turn visitors into customers.
Drag & Drop Builder
Add sections, images, forms, and buttons by dragging them onto the page. Rearrange layouts visually. Each funnel step (landing page, opt-in, order form, thank-you page) gets its own editor.
Advanced Analytics
See page views, opt-in rates, and sales per funnel step. Filter by date range, traffic source, or funnel stage. Spot where visitors drop off so you know which step needs work.
Lead Management
Every form submission creates or updates a contact record in your CRM automatically. Contacts get tagged by which funnel they entered, which step they reached, and what they purchased.
A/B Testing
Create two versions of any funnel page and split traffic between them. Compare conversion rates side by side. When you find a winner, send all traffic to that version.
Multi-Channel Integration
Trigger email sequences, SMS follow-ups, or pipeline stage changes when someone completes a funnel step. Connect to Stripe, PayPal, or your payment processor for order forms.
Enterprise Security
All funnel pages load over HTTPS. Payment processing is handled through PCI-compliant integrations (Stripe, PayPal). Form data is stored in your CRM's encrypted database.
Centripe Funnel Builder vs ClickFunnels vs WordPress + Elementor
| Feature | Centripe | ClickFunnels | WordPress + Elementor |
|---|---|---|---|
| Drag-and-drop page editor | Yes | Yes | Yes (with Elementor Pro) |
| Built-in CRM | Yes - contacts, pipelines, tags | No (needs Actionetics or 3rd party) | No (needs plugin or 3rd party) |
| Email/SMS automation triggers | Yes - triggers on form fill, purchase, page visit | Yes (Follow-Up Funnels on higher plan) | No (needs separate tool like ActiveCampaign) |
| Payment processing | Stripe, PayPal, direct integration | Stripe, PayPal, direct integration | WooCommerce or plugin needed |
| A/B split testing | Yes - per page | Yes - per page | Needs plugin (e.g., Google Optimize deprecated) |
| Order bumps and upsells | Yes | Yes | Needs WooCommerce + upsell plugin |
| Custom domains | Yes | Yes (limited on basic plan) | Yes (self-hosted) |
| Contact tagging on funnel entry | Automatic - tags by funnel, step, source | Manual or via Actionetics | Not built-in |
| Pipeline stage automation | Yes - move deals on purchase or form fill | No native pipeline | No native pipeline |
| Pricing | Included in CRM plans (starts $99/mo) | $97/mo (basic) to $297/mo | ~$60 - 100/mo (hosting + Elementor Pro + plugins) |
The main difference: with ClickFunnels or WordPress, the funnel builder is disconnected from your CRM. Leads land in one system, contacts live in another, and you need Zapier or integrations to connect them. With Centripe, the funnel builder IS the CRM - every form fill, every purchase, every page visit is already in your contact records.
How a Sales Funnel Works Inside Centripe
Build funnels that guide prospects seamlessly from first touch to loyal customer. Each stage is optimized for maximum conversion and revenue growth.
Awareness
Drive traffic to your landing page via ads, social, or email. The page captures attention with your offer.
Interest
Visitors fill out your opt-in form. Their info goes straight into your CRM as a new contact, tagged with the funnel source.
Decision
Your sales page presents the offer. Order forms handle payment. Upsell and downsell pages let you increase average order value.
Retention
After purchase, automations trigger: welcome email, onboarding sequence, pipeline stage update. The contact stays in your CRM for future campaigns.
How to Build a Funnel in 4 Steps
Our streamlined process makes it easy to create professional sales funnels that convert, even if you've never built one before.
Pick a starting point
You can begin with a blank page or choose a ready-made template. (lead gen, webinar registration, product sales, booking). Give your funnel a name and set the domain or subdomain.
1
Configure & Customize
Edit each page in the drag-and-drop editor. Add your headline, images, form fields, and CTA buttons. Connect your Stripe or PayPal account if the funnel includes an order form.
2
Launch & Promote
Hit publish. Your funnel goes live on your custom domain or Centripe subdomain. Share the link in ads, emails, or social posts. Embed the first page on your website if you prefer.
3
Optimize & Scale
Check your funnel analytics to see conversion rates per step. Do A/B split tests on the pages that have low conversions. Duplicate funnels that work well and use them for new offers or clients.
4
How Agencies Use the Funnel Builder
Client Lead-Gen Funnels
An agency builds a lead magnet funnel for each client: landing page with a free guide offer, opt-in form, thank-you page with the download link. Every lead goes into the client's sub-account CRM. The agency can duplicate the funnel template across clients and just swap the branding, copy, and lead magnet.
Webinar Registration Funnels
Registration page → confirmation page → reminder email sequence → replay page. The funnel captures registrants as contacts, tags them "webinar-registered," and triggers a 3-email reminder sequence (24 hours, 1 hour, and 5 minutes before the event). After the webinar, a replay funnel page goes live with a sales CTA.
Product Sales Funnels with Upsells
Sales page → order form → order bump (add-on product at checkout) → upsell page → thank-you/access page. Each purchase triggers a pipeline stage change (e.g., "Lead" → "Customer"), sends a receipt email, and tags the contact with the product purchased. Revenue tracking per funnel shows which offers perform best.
What Happens in Your CRM When Someone Enters a Funnel
| Funnel Event | What Happens in CRM |
|---|---|
| Visitor fills out opt-in form | New contact created (or existing updated). Tagged with funnel name + step. Added to email nurture sequence. |
| Visitor views sales page | Page visit logged on contact timeline. Can trigger "interested" tag or pipeline stage change. |
| Visitor submits order form | Payment processed via Stripe/PayPal. Contact tagged with product purchased. Pipeline moves to "Customer." |
| Visitor accepts upsell | Additional purchase logged. Revenue updated on contact record. Upsell-specific tag applied. |
| Visitor declines upsell | Downsell page shown (if configured). Decline logged. No additional charge. |
| Visitor reaches thank-you page | Completion tag applied. Welcome email or onboarding sequence triggered. Funnel marked "complete" in analytics. |
| Visitor abandons mid-funnel | Contact exists from opt-in step. "Abandoned funnel" tag applied. Re-engagement email triggered after delay. |
Frequently Asked Questions
Everything you need to know about building sales funnels with Centripe
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