Website Chat Widget That Creates CRM Contacts Automatically
Capture more leads and close more deals with AI-powered webchat that engages visitors 24/7. Increase conversions by up to 67% with intelligent conversations that feel human.
Everything You Need to Convert More Visitors
Our AI-powered webchat platform combines cutting-edge technology with proven conversion strategies to help you capture more leads and close more deals.
Automatic Contact Creation
When a visitor provides their name or email in chat, Centripe creates a contact record automatically. If they're already in your CRM, the conversation links to their existing record.
Live Chat Widget
Embed a chat widget on your website. When visitors start a conversation, it appears in your CRM inbox alongside email, SMS, and social messages.
Chat-to-Pipeline
Route webchat leads directly into your sales pipeline. Assign conversations to team members and trigger follow-up workflows from chat events.
Customizable Widget
Match the chat widget to your brand colors and style. Set welcome messages, business hours, and offline behavior.
CRM Integration Table - How Chat Connects to CRM
| Chat Event | CRM Action | Example |
|---|---|---|
| New visitor starts chat | Creates contact (if email provided) or anonymous conversation | Visitor says "Hi, I'm interested in your plans" → conversation opens in inbox; if they share email, contact created in CRM |
| Returning contact starts chat | Matches to existing record + shows full history | Existing lead chats again → agent sees previous conversations, emails, pipeline stage, and notes |
| Chat lead shows purchase intent | Can trigger pipeline stage move via workflow | Visitor asks about pricing and provides company name → workflow moves contact to "Interested" stage |
| Conversation assigned to agent | Updates contact owner + notifies agent | Chat routed to sales rep based on round-robin → rep picks up with full context |
| Offline message received | Creates contact + queues message for follow-up | Visitor messages at 2 AM → auto-reply sent, contact tagged "Offline Inquiry" for morning follow-up |
| Chat conversation resolved | Logs resolution + can trigger automation | Support chat resolved → CSAT survey sent 24 hours later |
Comparison Table - Centripe vs Drift vs LiveChat
| Feature | Centripe | Drift | LiveChat |
|---|---|---|---|
| Website chat widget | Yes | Yes | Yes |
| Built-in CRM with pipelines | Yes - native | No (integrations) | No (integrations) |
| Auto-create CRM contacts from chat | Yes - automatic | Requires CRM sync | Requires CRM sync |
| Email + SMS + phone in same inbox | Yes - all channels | Chat + email only | Chat focused |
| AI chatbot | Basic | Advanced (Drift AI) | ChatBot add-on |
| Proactive chat triggers | - | Yes - behavior-based | Yes - rule-based |
| Workflow automations from chat | Yes - CRM workflows | Playbooks | Via integrations |
| White-label for agencies | Yes | No | No |
| Social messaging (FB/IG) | Yes - same inbox | No | Via integrations |
| Starting price | $99/month/unlimited seats | Custom pricing | ~$19/month/seat |
From Setup to Sales in 3 Simple Steps
Get your AI-powered webchat running and converting visitors in minutes, not days.
01
Add the Widget Code
Copy the embed code from Settings → Webchat and paste it into your website's header or footer. Works with WordPress, Shopify, Wix, Squarespace, and custom sites.
02
Configure Chat Settings
Set your welcome message, business hours, team routing rules, and widget appearance (colors, position, branding).
03
Start Receiving Conversations
Website visitors see the chat widget and can start conversations. Messages appear in your CRM inbox. Contacts are created or matched automatically.
Agency Use Cases
Lead Capture for Client Websites
A marketing agency builds websites for clients and needs a chat widget on each site. With Centripe, the agency installs the webchat code on every client site, each connected to the client's sub-account. When a website visitor starts a chat, the lead goes directly into the client's CRM pipeline — not into a separate chat tool. The agency can manage chat responses across all client accounts from one dashboard, or hand off chat management to the client's team. White-label means visitors see the client's branding, not Centripe's.
Sales Qualification from Website Traffic
A SaaS company gets 500 website visitors per day but only 10 fill out the contact form. By adding webchat, visitors who have questions can get immediate answers instead of bouncing. When a visitor asks about pricing or features, the sales team responds in real-time from the CRM inbox. The visitor's chat conversation, along with any follow-up emails or calls, all appear on one contact record. The sales manager sees which website pages generate the most chat leads and adjusts the sales approach accordingly.
After-Hours Lead Capture
A professional services firm gets website traffic outside business hours (evenings, weekends) but has no one to answer chats. With Centripe's offline mode, the chat widget displays a custom message: "We're currently offline. Leave your name and email, and we'll get back to you." The visitor's information creates a CRM contact tagged "After Hours." A workflow sends an automatic email confirmation and assigns the lead to the first available rep in the morning - complete with the visitor's original question from the chat transcript.
Frequently Asked Questions
Everything you need to know about our AI-powered webchat platform.
Still have questions? Our team is here to help.
Ready to Convert More Visitors Into Customers?
Start your free 14-day trial today. Setup takes 2 minutes, no credit card required, and you'll see results in the first week or we'll refund your money.