7 GoHighLevel Alternatives Agencies Are Switching to in 2026

If you’re still using GoHighLevel and wondering why your workflows feel heavy, your costs keep creeping up, and your team takes forever to onboard, congrats, you’ve discovered the same wall most agencies hit.

In 2024, 65% of businesses report using a CRM system with generative AI, and those businesses are 83% more likely to exceed their sales goals than those that don’t.

GoHighLevel used to be a solid choice. In 2026? Agencies want faster setups, cleaner automation, transparent pricing, and tools that don’t feel stitched together.

This guide breaks down the GoHighLevel alternatives for marketing agencies, based on real agency needs, not hype. You’ll see clear comparisons, pricing clarity, and which platform actually scales without punishing you later.  

Why Are Agencies Looking for GoHighLevel alternatives?

Many agencies are making the switch. Let’s understand why before we look at the best alternatives. As businesses grow, they needed better GoHighlevel features in some areas. But they didn’t got the quality they desired. The main concerns include:

1. Pricing Confusion & Hidden Costs

What looks affordable upfront quickly balloons once you factor in email usage, add-ons, integrations, and scale requirements. Agencies hate surprise invoices, and they’re right to.

This pricing issue pushes agencies to explore alternatives to GoHighLevel that offer predictable costs.

Note: Many users find their actual monthly cost is much higher due to extra charges for emails (around $10 sporadic charges for email sending), add-ons, and integrations.

2. Growth Challenges

GoHighLevel’s limits become clearer as agencies grow. The platform struggles with complex workflows. It has trouble with large client loads. GoHighlevel pricing isn’t worthy with the features it offers.

Sometimes you need precise tools instead of a multi-tool approach. This scalability issue drives agencies toward software like GoHighLevel that can handle growth better.

3. Scalability Pain

As client volume grows, GoHighLevel workflows become harder to manage. Complex automations, reporting clarity, and multi-client handling start to crack.

4. Limited Customization

GoHighLevel offers some customization options. But many agencies find them not enough. They can’t create truly branded client experiences.

This limitation leads agencies to search for alternatives to GoHighLevel with superior customization capabilities.

5. Reliability & Support Friction

Slow responses and delayed fixes are unacceptable when agencies run client revenue through the platform.

That’s why agencies actively search for GoHighLevel competitors that are simpler, stronger, and actually agency-first.

6. Feature Distribution Issues

GoHighLevel’s  tools are spread across the platform. They are in Contacts, Opportunities, Conversations, and the LC Phone System.

This makes workflow management broken up. It’s inefficient for growing agencies.

Quick Comparison: GoHighLevel Alternatives for Agencies

1. Centripe – White Label CRM for Agencies

As I talked with the CEO of Centripe, his words were, Centripe is all about easing down business processes by using high-tech tools like AI.’

With this one, they have redefined the typical features. The user interface is marvellous when it comes to adaptability.

Best Option for Complete Agency Automation & Advanced White Label Operations.

Centripe stands out among all GoHighLevel alternatives. It’s the clear winner for marketing agencies.

Centripe is an all-in-one AI-powered growth engine that unites sales, marketing, and customer service.

It’s built after analysing the pain points of users. It has more features than any other platform. And the unique features of its AI employee are made to solve the problems easily.

Note: The most common AI uses are customer service (56%), cybersecurity/fraud prevention (51%), and digital assistants (47%).

Why Centripe Leads the Pack Among GoHighLevel Competitors:

• Agency-First Design: Built specifically for agencies managing multiple clients with intuitive workflows and features placed where teams expect them.
• Complete White-Label: Fully branded client portals with custom domains so clients never see third-party branding or logos
• AI-Powered Automation: Advanced trigger sequences and conditional logic run automatically while learning from your team’s actions over time.

Why Agencies Should Use Centripe?

• Marketing agencies managing many client campaigns need AI-driven CRM and white label CRM.
• Centripe helps SaaS companies and busy sales teams. It offers automated deal management, lead qualification, and a 24/7 AI receptionist.
• Consultants and entrepreneurs want to provide branded CRM solutions. They prefer not to build their own platform from scratch. Instead, they can use the Platform Agencies & SaaS Teams to resell as their own.
• Businesses aim to merge various marketing tools into one smart platform. This platform manages conversations, scheduling, and campaigns automatically.

Key Numbers That Prove Centripe’s Success:

• 30% faster lead conversions
• 25% higher client retention
• 40% less manual work
• 50% improved team productivity
• 99.9% uptime reliability
• Over 30 data points captured per lead
• Advanced qualification scoring in minutes, not hours

Pros:

• Built specifically for agencies to manage multiple clients, teams, and campaigns without workflow chaos.
• Full white-labeling lets agencies offer a completely branded CRM that looks 100% their own.
• AI automation reduces manual follow-ups, lead qualification, and reporting work.

Cons:

• It can feel too advanced for freelancers or solo marketers with simple needs.
• Requires some initial setup to fully benefit from automation features.
• Not ideal if you only want a basic funnel builder

Pricing Benefits:

Essentials: $99/month

Unlimited: $299/month

GoHighLevel has hidden fee structures. Centripe offers clear pricing. All essential features are included. There are no surprise charges.

Client Success Stories:

Agencies using Centripe report big improvements. They see better efficiency and client satisfaction.

One mid-sized agency increased its monthly recurring revenue by 45%. This happened within six months of switching to Centripe.

Another agency reduced its lead qualification time by 75%. They used Centripe’s automated intelligence features.

2. ClickFunnels – Sales Workflow Optimization CRM Option

Best Option for High-Converting Sales Funnel Creation and E-commerce Integration

ClickFunnels stands out for businesses focused on sales funnel optimization. It’s great for digital product sales.

It has specialized funnel-building features. These include one-click upsells and dynamic content flows. It’s very effective for digital entrepreneurs.

Key Strengths:

• Drag-and-Drop Builder: Create sales, product launch, and webinar funnels with dynamic content and conditional flows using a simple interface.
• High-Converting Templates: Large library of professionally designed templates based on sales psychology and proven through thousands of successful campaigns.
• Built-in Payment Processing: One-click upsells, downsells, and order bumps increase average order value while handling all technical payment details.

Pros

• Excellent for creating high-converting sales funnels quickly.
• Ready-made templates save time and improve conversion rates.
• Built-in upsells and checkout tools increase average order value.

Cons

• Lacks a full CRM for long-term client relationship management.
• Limited automation beyond funnel workflows.
• Not designed for managing multiple agency clients.

Pricing:

$97/month for the Startup plan

$297/month for the Pro plan

Best For:

Digital entrepreneurs, coaches, and agencies that focus on funnel creation.

3. ActiveCampaign – Advanced Email Marketing Automation Option

Best Option for Smart Email Marketing and Customer Journey Mapping

ActiveCampaign is a leading option for email marketing automation. It has advanced segmentation features. It’s a top choice for agencies focusing on email marketing.

Standout Features:

• 94.2% Email Deliverability: Industry-leading delivery rates with dedicated IP addresses ensuring emails reach inboxes instead of spam folders consistently.
• Machine Learning Lead Scoring: Behavioral tracking assigns higher scores to prospects most likely to buy helping sales teams focus efforts.
• 900+ Automation Templates: Pre-built workflows cover welcome sequences and abandoned carts customizable for specific needs saving hours of setup.

Why It Beats GoHighLevel:

ActiveCampaign’s email deliverability is unmatched. GoHighLevel doesn’t reveal their rates.

The platform offers smart automation features. These go far beyond GoHighLevel’s smaller selection of pre-built automations. Advanced performance tracking ensures emails reach inboxes, not spam folders.

Pros

• Strong email deliverability helps campaigns land in inboxes, not spam.
• Advanced segmentation allows highly personalized email journeys.
• Powerful automation supports complex email-based workflows.

Cons

• No white-label or client portal features for agencies.
• Requires other tools for full CRM and sales management.
• It can feel complex for beginners at first.

Pricing:

Starts at $15/month (Starter)

$49/month (Plus)

$79/month (Pro)

$145/month (Enterprise)

Best For:

High-volume B2C and e-commerce firms. Small to medium-sized businesses that prioritise email marketing and automation.

Things to Consider:

Great for email marketing. But it lacks many complete agency management features found in solutions like Centripe.

👉 Explore Related Article: 8 Best ActiveCampaign Alternatives for Smart Marketers in 2026

4. Systeme.io – Cheaper Options to GoHighLevel

Best Option for Budget-Conscious Startups and Solo Workers

For agencies comparing alternatives to GoHighLevel, Systeme.io offers one of the lowest-cost entry points. It has a free-forever plan. It has affordable upgrade options.

Value Benefits:

• Free Forever Plan: Essential features including funnels, email marketing, and basic automation available without cost perfect for validating business.
• No Transaction Fees: Keep 100% of revenue across all plans unlike platforms taking sales percentages adding significant savings as grows.
• Simple Interface: Smooth learning curve using plain language instead of technical jargon so new users become productive within hours.

Pros

• Very affordable option with a free plan for small teams.
• Simple interface makes it easy for beginners to get started fast.
• No transaction fees help keep costs predictable.

Cons

• Limited customization compared to agency-grade platforms.
• Automation features are basic.
• Not suitable for scaling large agencies.

Best For:

New agencies, solo workers, and small businesses. So, those who want basic automation, this software is suitable for them.

Limitations:

It has less advanced features. The level of customization isn’t as much as what the market agencies typically require.

5. CRMOne – Precise Lead Attribution and Call Tracking Option

Best Option for Global Multi-Channel Customer Relationship Management

CRMOne stands out with great multi-channel communication features. It has global reach features. It’s particularly strong for agencies serving international clients.

Core Strengths:

• Unified Inbox: Manage email, SMS, WhatsApp, and social media from one place where teams see every conversation regardless of channel.
• Multi-Language Support: Dozens of native languages so international clients use system in preferred language eliminating barriers causing misunderstandings and delays.
• Advanced Workflow Automation: Complex automation runs based on customer actions without manual supervision reducing errors and freeing teams for activities.

Global Focus:

Multi-region compliance features and localization options. Ideal for agencies with diverse, international client bases.

Best For:

Agencies managing clients across multiple channels and geographic regions. Businesses that focus on smooth multi-channel customer experiences. Need strong global support features

Pros

• Manages email, SMS, WhatsApp, and social messages in one inbox.
• Strong multi-language support works well for global agencies.
• A clean interface makes team adoption easy.

Cons

• White-labeling options are limited.
• Funnel-building features are not a core strength.
• Less suitable for selling courses or memberships.

Key Difference:

GoHighLevel has a fragmented approach. CRMOne puts all customer interactions into a single, unified stream. This makes communication management more efficient

Pricing Benefits:

Launch – $18/month

Grow – $32/month

Scale – $56/month

6. Kartra – Community and Course Platform Option

Best Option for Digital Product Sales and Complete Campaign Management

Kartra has been making some amazing changes to its features. It’s not bound to a particular one-use; in fact it’s a multi-purpose software for agencies. Even better for business, selling digital products, courses, and memberships.

Unique Features:

• Complete Course Platform: Build online courses with video hosting, progress tracking, student management, and branded learning experiences without software.
• Done-for-You Templates: Pre-built campaigns including email sequences, landing pages, and sales funnels based on successful strategies saving work.
• Affiliate Management System: Recruit affiliates who promote products through their dashboard with automatic commission tracking expanding marketing reach without spend.

Best For:

Agencies specializing in educational content, course creation, or membership sites. Businesses that need integrated e-learning capabilities.

Things to Consider:

More expensive than some other options. But the complete feature set can justify the cost for the right use cases.

Pros

• Ideal for selling courses, memberships, and digital products.
• Pre-built campaign templates speed up launches.
• Built-in affiliate system supports growth without extra tools.

Cons

• Pricing can be high for multi-client agencies.
• Limited white-label branding.
• Not optimized for traditional agency CRM workflows.

Pricing:

Essentials – $59/month

Growth – $229/month

👉 Explore Related Article: 7 Best Kartra Alternatives for 2025

7. Builderall – Social Media Management Tool Option

Best Option for Complete Digital Marketing Suite with Budget-Friendly Pricing

Builderall rounds out our list of options. It offers an extensive suite of digital marketing tools at competitive pricing.

Easy-to-Use Business Tools

• No-Code Website Builder: Create websites and sales pages with drag-and-drop functionality using professional templates with built-in SEO capabilities.
• Unified Social Media Management: Post to Facebook, Instagram, and other platforms from one location with calendar view and scheduling.
• E-Learning Platform: Create and sell courses with included video hosting, progress tracking, automated quizzes, and certificate generation handling payments.

Value Benefits:

One of the most feature-rich, cheaper options. Offers extensive functionality at accessible price points.

Pros

• Offers many marketing tools under one subscription.
• Budget-friendly for agencies offering multiple services.
• Drag-and-drop builders require no technical skills.

Cons

• The interface can feel cluttered due to many features.
• Automation is not very advanced.
• Overall performance is weaker than premium platforms.

Pricing:

Advanced plan – $97/month

Premium plan – $247/month

Best for:

Agencies wanting many tools under one roof.

How to Choose the Right HighLevel Alternative for Agencies

The best GoHighLevel alternative depends on your business needs. If you want advanced CRM and automation, platforms like Centripe or HubSpot are strong options. For email-focused automation, ActiveCampaign works best, while Zoho CRM offers affordability for small teams.

Selecting the ideal alternative to GoHighLevel depends on your specific needs.

• Agency Size and Complexity: Larger agencies with complex workflows gain the most from complete solutions like Centripe. Smaller operations might find success with simpler, more affordable options.
• Service Offerings: Agencies focusing heavily on email marketing might prioritize ActiveCampaign. Those creating digital products might prefer Kartra among the available high level alternatives.
• Budget Considerations: Cheaper options like Systeme.io can provide initial value. But consider the total cost of ownership. This includes potential integrations and upgrades when evaluating tools.
• Growth Plans: Choose a platform that can grow with your agency. Solutions with strong automation and scalability features will serve you better long-term than basic platforms.
• Client Requirements: For extensive white-labeling and client portal features, consider platforms like Centripe. These excel in these areas.
• International Operations: If you serve global clients, prioritize GoHighLevel alternatives with multi-language support and international compliance features like CRMOne.

Conclusion: The Future of Agency Management

You’re here because GoHighLevel isn’t working for you anymore. It might be too costly, it could be holding back your growth, or you might just need something better.

Based on what we’ve seen, Centripe is the top choice for a full marketing agency.

It’s made just for agencies like yours. It has effective automation that works well and offers great white-label options. It solves the main issues that led you to search for other options.

Here’s what really matters: pick a CRM like Gohighlevel that fits how you work right now, but also gives you room to grow. Your CRM shouldn’t hold you back; it should help you get ahead of your competition.

Most of these platforms let you test them out for free. Don’t just take our word for it, actually try them out. Upload some of your client data, run through your daily tasks, and see how it feels.

The right platform can completely change how your agency operates. Better client relationships, simpler workflows, and more time to focus on growing your business instead of dealing with your tools.

Take that free trial. See what works!

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